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The Rebundling of Freelance Work in the AI Age

2026-11-10 20:14:17
Caroline Chin, Shagun Kala, Nadav Kunievsky, Teng Liu, Alex Martin Richmond, Carl Shan

Abstract

This paper examines how freelance work is changing in the AI era. We compare the activities people undertake in ChatGPT with the work clients request on Upwork, an online freelance platform, and examine how clients combine tasks into projects. We find that activities more prevalent in ChatGPT tend to lose marketplace share on Upwork, while those less prevalent tend to gain share. Within AI-related work, demand is becoming more diverse, and job postings combine tasks that were rarely requested together before the generative AI era. AI-related postings also have substantially larger project budgets and involve more hours of work, while differences in hourly rates are small. Together, these findings suggest that AI is reshaping not only which tasks clients outsource, but also how they combine tasks into larger, higher-value projects.

Abstract (translated)

URL

https://arxiv.org/abs/2611.14708

PDF

https://arxiv.org/pdf/2611.14708.pdf


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